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Headquartered in Toronto, SEC brings an innovative model of social entrepreneurship (SE) that is unique in design and comprehensive in coverage of the broad social entrepreneurship sector in Canada. We allow our creativity to flow without restraint to enable us to find opportunities for social value in areas that are easily neglected by others. Our model encompasses a diverse group of stakeholders - public listed companies (PLC), non-profit organizations, social entrepreneurs, private companies, academia, government, investors, and professionals – who we collaborate with to realize opportunities for social value creation.


As spiritual, social and ghost-owners, SEC will initially identify intrinsic assets in PLCs and later in non-profit organizations and private entities. SEC will carry out diagnostic audit of PLCs’ social, intellectual, commercial, and entrepreneurial resources, and management aspirations - then build relationship with management to capitalize on their opportunities. Using its experience SEC will design the entry and penetration strategy, build critical mass, implement the Growth, Expansion and Replication (GEAR) and exit strategies to generate intrinsic values of PLCs both commercially and socially.


SEC is based on the idea of social entrepreneurship - a concept that combines the passion of a social mission with the exercise of business practice. As such, SE is equally relevant to both corporations and non-profit organizations. It enables social entrepreneurs to meet both social and profit objectives. As a result of exercising SE, traditional businesses can improve their corporate social responsibility standing while enhancing the value of the firm. In the same way, non-profits can achieve their social objectives while establishing a reliable and self-sustaining source of earned income.


On behalf of SEC, Mr. Shroff had been invited as a Keynote speaker at various events in which spoke on various topics. Please find below the presentations that he gave at these events.


Space Ship Vision On How Social Entrepreneurship (Se) Can Be Integrated With Sovereign Wealth Funds (Swf) To Benefit Society At Large - Asset Owner Conference- USA


EVENT BOOK - Sovereign Wealth Fund Conference Firoz Shroff as Key note Speaker - Page 8 -15 on SE - NY July 27 2015.pdf

How To Develop Self Sustainable Real Estate Projects Applying Social Entrepreneurial Concept, Programming And Theming Mindset- Ryerson University-Canada

How US Family & Private Wealth Management Offices Explore And Participate In Canadian Investment Opportunities-Opal Family Office Event-Canada





Our Expertise:  How We Can Help Public Listed Companies


"Instead of thinking 'outside the box,' create new and larger boxes of opportunities that are both commercial and social."

- Firoz Shroff

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